The H1 tag is an HTML tag which is is used for “headers” – hence the “h”.
H1 Tag Example:
<h1>This is the best page.</h1>
H1 Tag Best Practices:
There should be one (1) and only one <h1> tag on a given webpage. More than one, Google and other search engines will throw out your page as search SPAM. Less than one, well – that is just not a very smart thing to do. But either way – you must use the keyword in H1.
- Do make sure your keyword is in the H1 tag. This is important…do not miss this step, ultimately important for SEO.
- Do NOT have more than one H1 on a page.
What does it do?
The H1 tag is the engine of the page. It is the place search engines go to verify the keyword it finds in the title tag. When it finds it – it sets off through the page to see what it finds.From an SEO perspective, it is the second most important tag.